by Stephanie Kopf
1. So far the United States has the highest e-commerce market value at $177 billion as of 2010, with forecasts estimating as much as $379 billion by 2015 – that would be a growth by some 114%. Meanwhile, China’s e-commerce market value was $71 billion, with $305 billion forecast for 2015 – which would be a very serious leap indeed, by 329,5%.
2. So based on the point above, it’s no wonder many studies and surveys about e-commerce are focusing on the US. According to a survey by eMarketer, in 2009 there were more than 132 million online buyers in the US, by 2011 the number had grown to over 148 million. Figures are only expected to rise, especially with mobile internet usage increasing as well, and therefore mobile online shopping.
3. Profits from B2C e-commerce sales around the globe have amounted to over $680 billion in 2011.
4. Revenue from online retail in Europe has been increasing as well. Almost 92 billion euros were made in 2011, figures are expected to be over 133 billion by 2015.
5. Last year Forrester Research published some statistical information on Smartphone and tablet users utilizing these devices for mobile shopping. 70% of tablet owners browsed or researched products and 47% placed orders for goods. Among Smartphone owners, the latter was done by only 17%, but they used their phones extensively for reading messages about special offers from retailers or locating stores.
6. For those who do prefer to do their online shopping with the help of their Smartphones, among US customers most (59%) prefer to pay with their credit or debit card, and PayPal follows with 38%. Only 3% pay through an invoice.
7. According to numerous e-commerce statistics reports, eBay and Amazon have consistently been among the leading platforms for online shopping in the world. For example, from 2010 to 2011, eBay’s revenue growth has changed from 5 to 27% - impressive!
8. Amazon was the most visited US retail site in the first quarter of 2012, according to a survey by ComScore. The e-commerce giant had over 107 million hits. Apple.com followed, but was quite far behind with only 48 million visits, and Wal-Mart brought up the top 3 with over 39 million.
9. Random fun e-commerce fact: based on online sales, the best-selling album last year was 21 by Adele, selling a total of 321,000 copies on various retail websites.
10. China is a country everyone is keeping their eye on these days, with its exceptional economic growth rate and obvious goal of becoming a superpower. So what’s happening there in terms of e-commerce? Between 2007 and 2011, the number of online buyers in China has jumped from 46.41 million to 187 million – that’s a growth rate of almost 303% - amazing! And it doesn’t stop there. According to a survey by iResearch, figures are only going to grow further, though they depend on future levels of internet freedom in China.
E-commerce is conquering the business world and changing the face of economics as we know it. Its development and success are also closely connected with advancing technology and mobile shopping.
Stephanie Kopf blogs for Trenditionist